Fashion E-commerce Rebranding

Our solution:

• Modernized logo (evolution, not revolution)
• New trending color palette
• Premium packaging redesign
• Social media guidelines
• Canva templates for the internal team

Results:

• Younger brand perception (+35% in the 18–30 target)
• Post-rebranding sales: +28%
• Social media engagement: +180%
• “Instagrammable” packaging (UGC +300%)